While shampoo doesn’t necessarily have to be overly drying on your hair, it generally doesn’t add much in the way of hydration. Conditioner on the other hand, actively adds moisture during application, which helps to heal and hydrate hair that has been damaged. Specifically, our Toning Conditioners use avocado oil for natural hydration.
During the course of your shower, the cuticle of your hair continues to open. Hot water helps to start the process, and shampooing furthers it, which means your hair is in prime condition to allow color deposit towards the end of your shower. That’s why Toning Conditioners are able to quickly and easily deposit color-correcting pigments into your hair.
Conditioners tend to contain a larger amount of beneficial ingredients, which is most definitely the case with our Toning Conditioners. Aside from the hydrating benefits of avocado oil mentioned above, our conditioners include shea butter to soothe the scalp and aloe vera to promote circulation.