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How Celebs Switch Up Their Shade Without Damaging Their Hair

Ever wonder how stars like Zendaya, SNL’s Chloe Fineman and Taylor Swift change their hair so often, without totally frying their hair? We know their secret.  It’s semi-permanent hair color. KEEP READING

The oVertone Color Claudia Soare Can’t Live Without

Celebrity beauty pick: Extreme Purple 💜 We love it when people love our hair color as much as we do—especially when they’re a celebrity beauty pick! So when Anastasia Beverly KEEP READING