If you’ve browsed our product pages before, you’ve probably seen our strand tests and wondered if they’re true to real life. The answer? Always. Here’s why: 1. Each product KEEP READING
Why couldn’t you just make your own dye-conditioner cocktail instead of buying oVertone? Well, you could, but you could also bleach your own hair – and there’s a reason most KEEP READING
Shadow roots are an easy low-maintenance way to blend dark regrowth with your lighter ends, or to add dimension to your color. And they’re really not as difficult as they KEEP READING
Toning on your own can be a little frustrating. It’s important to get the right amount of color on your hair for a particular amount of time – and there’s KEEP READING
Rose Gold not for you? Need something cooler-toned? Rose Silver may just be what you need. Our new Rose Silver kit combines Pastel Red with Pastel Silver, and allows you KEEP READING