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hair care

Can you leave oVertone on too long?

One of the most common questions we get is, “Can I leave oVertone Coloring Conditioners on my hair too long?”

The easy answer is NO. Leaving oVertone on for 5 or even 45 minutes won’t damage your hair. But there’s more to it than that. You see, it’s not uncommon to think that leaving your Coloring Conditioners on longer will result in a better color payoff. But that’s only halfway true. 

Only letting it sit for 5 minutes won’t have the same results as leaving it on for 10 to 15 minutes, but that’s where it stops. That’s because our shades have a finite amount of pigment, so leaving them on longer won’t make a difference.

The longest you’ll want to leave on your color is maybe 20 minutes tops, but there’s a reason why we suggest 10 to 15 minutes.

Sticking with the recommended time

leave oVertone on for 15 minutes

After lots of testing and development, we found that 10 to 15 minutes was all the time hair needs to soak up our head-turning colors. Leaving it on longer won’t harm your hair since all of our Coloring Conditioners are vegan, cruelty-free, and contain no harsh chemicals. 


If you leave it on too long—especially without a shower cap—the product can start to dry out. This won’t cause damage, but it can make rinsing and combing out your hair a little tougher than usual.

leave oVertone on for 15 minutes

Not getting the results you want?

If you’re not seeing the color payoff you were hoping for, leaving our Coloring Conditioners on longer isn’t the answer. Instead try adding heat while you let your color sit, and make sure you’re applying it to dry hair for the ultimate color deposit.

Keep learning about oVertone

leave oVertone on for 15 minutes

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